FEEDING YYC

Feeding YYC is a not-for-profit organization based out of Calgary, Alberta that offers food preparation and delivery services to people in need. This pro-bono project was started because Feeding YYC was concerned that their logo was not recognizable to their audience, and they felt that this led to many families in need not knowing there was help available.

The goal was to create a recognizable logo that could be used for social media promotional campaigns, thus working to improve brand-recognition throughout the city and hopefully increase engagement with those who needed their services.

Ultimately the client was very satisfied with the work and have since been using their new logo on social media and other platforms.